Bringing in new customers is a challenge every e-commerce business runs into. It’s a never-ending process of identifying a target audience, generating interest and, eventually, turning this interest into leads and conversions. This is why taking current customers and turning …
Customers who have just bought their first product from your company are at a very critical stage. They have already shown you that they’re willing to trust you based off of your lead conversion process. But now you have the …
Email Marketing is not the first answer people give when asked ‘what’s the best digital channel for Return on Investment [ROI]’? The feeling is email has been around for decades and just doesn’t cut the mustard. It is a good …
Do you need a 30-second video marketing plan for your eCommerce business? Read on to learn how to create the best product presentation videos. eCommerce and Product Videos If you have an eCommerce store and you’re looking to increase conversions, …
So, you’ve launched your official e-commerce storefront and now you’re ready to assist customers as they come rolling in. From selling shaving equipment to offering custom picture frames, the Internet opens up a world of potential to you and your …
Email has come a long way in recent years. And it’s had to as it transformed from a rarity to a significant form of communication. That’s great news for anyone in the ecommerce field. Because your business is online, that’s …
Marketing methods might change, but people don’t. Not really. I know a guy who consistently makes seven figures in his business without studying the newest, latest and greatest online marketing techniques. Instead, he studies traditional “offline” methods that have worked …
When I was a teenager, the kids all hung out at the mall every Saturday. Today, the kids hang out on their phones. How has the shift away from big box stores and one-size-fits all mentality changed the retail landscape? …